LOL @ the ARCA race at Daytona.
I don't follow ARCA because it's ARCA. It's basically Rookie Ball. A developmental league / lower cost racing. It doesn't get much - if any - national exposure.
But apparently there is a YouTube dude named Cleetus McFarland who is running ARCA. His channel is racing based, so there's a connection. But he went from being a YouTube dude to participating in an ARCA race that was broadcasted on FOX. I'm sure NASCAR is loving the eyes he's bringing to the sport.
During the race yesterday he live-streamed the event. He only made it 13 laps because it was ARCA at a Super Speedway and that's just a recipe for disaster, but his comments were pretty great.
Post-race interview. Zero mention of sponsors. No staged sips of Coca-Cola with the logo facing the camera.
View: https://youtu.be/KlOsuTtPJ3o
View: https://youtu.be/ElKLnH1Ef2w
Time stamped right before the wreck. As soon as he gets done crashing he kills the engine and starts talking to the stream. Haha.
View: https://youtu.be/skYJOzBoYco?t=2678
The feed had 676k views. I'm sure NASCAR is taking notice.
There's never been that many eyeballs on an ARCA race.